The response analyzer provides a comprehensive view of campaigns, subscriber, demographic, and interest group activity. All reports are highly customizable and allow you to drill-down to get a detailed snapshot of each campaign. Choose to see response rates from a specific campaign or group of campaigns, check response rates according to demographic category, review individual subscriber history, or check the membership levels of your interest groups.

A detailed campaign response report displays and includes a graph illustrating the response rates for the selected campaign.